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The Full Growth Project

Everything Convert2x does, as one program: Google Ads, Shopify ads, app store SEO, funnel optimization, and pricing & monetization — sequenced so each lever compounds the others.

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Phase 1 · 2 weeks — Analysis & growth plan

Company, product, customers, use cases · funnel overview · traffic sources and keywords · current performance marketing and SEO · app card and app store listing · pricing · post-install flow inc. onboarding · dashboard · customer communication · top competitors' listings, pricing and funnels · findings, optimization plan, growth potential analysis, presentation and discussion.
Deliverable: Growth plan + growth potential analysis.

Phase 2 · 2 months — Full plan execution

App store page optimization for SEO and CTR · Google Ads and Shopify ads (2 months each) · pricing and monetization optimization · post-install flow optimization inc. onboarding · dashboard improvements · in-trial communication.
Deliverable: Growth plan execution — optimized funnel, pricing, SEO, Shopify Ads & Google Ads.

Phase 3 · Ongoing — Ads management

Google ads optimization and expansion, inc. GAds AI · Shopify ads optimization and expansion · monthly reporting.
Deliverable: Profitable growth via ads.

Why one program beats five projects

Growth levers multiply — SEO brings the traffic, the funnel converts it, pricing monetizes it, and better monetization funds more aggressive ads. Running them in sequence, on shared data, is how apps move in multiples.

Who it's for

Apps past product-market fit with real review scores that have never had systematic growth work. Scope and fees depend on stage and Shopify MRR — exact quote on the first call.

FAQ

Can I start with one service instead?

Yes — every service stands alone; many clients start with app store SEO and expand.

How involved does my team need to be?

Analysis needs your data access and one weekly call; execution needs dev capacity for funnel and pricing changes.

What does it cost?

Depends on stage and MRR; bundled rates for smaller apps; exact number on the call.

Ready for the full program?

We'll scope it on a free call — exact quote included.

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